Increase Your Used Truck Sales, Turns, and Profitability

This seminar has three central points of focus: Sales and Marketing, Inventory Management, and Human Resources issues.

• The agenda's format is highly interactive.
• The participants and the program facilitator provide key issues for consideration, followed by discussion, evaluation, and resolution.
• Individual as well as small group exercises are utilized to examine and discover practical effective solutions to used truck management challenges.
• Practical application of course content principles through examination and analysis of a dealership case study.
• Participants develop personalized practical action plans to address their unique issues and situations for implementation upon their return.
• 2 ½ Days. Day 1: 8:00 Am to 5:00, Day 2: 8:00 AM to 12:00 PM

• Developing an Annual Marketing Plan
• Conducting an Effective SWOT Analysis
• Improving Advertising ROI
• Improving Pricing Strategies & Tactics
• Improving Inventory Source Management
• Improving Used Truck Appraisals
• Lowering Reconditioning Costs
• Improving Reconditioning Speed, Consistencey, and Quality
• Improving Inventory Turns & Aging
• Improving the Hiring, Training, & Retaining of Top Producing Employees
• Maximizing Employee Performance with Performance Based Compensation Plans

Add Benefits to All Attendees...

• Expand Your Professional Network
• Advertising Executive Presentations
• Facilitated by: The Heavy Duty Marketing Academy
• UTA Professional Certificates Awarded